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WWPC 2014: Mi9, Vevo, BBC Worldwide and MAGNA GLOBAL on bringing programmatic premium to video

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Video advertising has redefined the early impression of programmatic trading as a “race to the bottom,” and more and more premium publisher brands are embracing the ease and monetary benefits of automation. Hear from leading buyers and sellers who are wading into programmatic waters and riding the wave. Moderator: Toby Gabriner, Adap.tv
 Speakers: Marc Barnett, [...]

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